2016 - 2021

Kodak Alaris

Visual UI Designer

Experience working on five products in five years for desktop, web, and touchscreen kiosks. My normal activities include gathering research, defining visual design, creating user flows, making prototypes, writing and overseeing usability tests, collaborating on design system documentation and occasionally writing user stories and doing QA work.

2015 - 2016


Designer & Photographer

Created a Wordpress marketing website for Legit Apps, shot commercial food photography for Vinaigrette Salad Kitchen and team portraits for the team, designed emails for the Givr and Verses apps, and created a logo, illustration, and Wordpress website for a non-profit.

2013 - 2015

Junior Graphic Designer

Within in the marketing department I created print materials like banners, posters, and postcards as well as graphics for social media, email campaigns, and online ads. I also rebranded and redesigned an internal web app for the virtual bookstore program.



Human Centered Design 101

7-week online course providing an introduction to the methods and tools of human-centered design. View credential


Neilson Norman Group

UX Certificate

Completing 30 hours of rigorous user experience training and passing the related exams. Classes included: Journey Mapping to Understand Customer Needs, Generating Big Ideas with Design Thinking, Web Page UX Design, Effective Ideation Techniques for UX Design, and UX Deliverables. View credential



"UX Life Lessons"

Guest Class Lecture

Rochester Institute of Technology


"Wireframes to High Fidelity"

Guest Class Lecture

Monroe Community College


2009 - 2013

Asbury University

Bachelor of Arts - Media Communication

Graduated with a Bachelor of Arts in MediaCommunications emphasizing in production and multimedia. Classes included video production, graphic design, web design, 2D and 3D art classes, and more.


2010 - Present

Design Tools

Sketch, Figma, Adobe XD, InVision, Zeplin, Photoshop, Illustrator

2010 - Present



View my progress



Erik Erkelens

Software Engineer at Wegmans Food Markets

“Sam has a keen sense for finding what UI changes will be most impactful, works fast and can comfortably discuss implementation aspects. I enjoyed working with Sam and highly recommend him for any web, or other user experience project.”